The Araca Group

about

Araca Merchandise L.P. is a theatrical and live-entertainment merchandise company; it is an affiliate of the Araca Group, a Broadway production company. Araca currently provides merchandise for the Broadway companies of Wicked, Book of Mormon, and Rock of Ages, and for the national touring companies of Wicked, Rock of Ages, Bring It On: The Musical, Shrek, Spamalot, and Alvin Ailey American Dance Theater. Araca is represented across the globe with world-wide productions of Wicked (UK, Netherlands, Australasia), Jersey Boys (Las Vegas and Australia) and Ghost (London). Araca’s Broadway production credits include: Rock of Ages, Boeing-Boeing, Frankie and Johnny in the Clair de Lune, The Merchant of Venice, Match, A View From The Bridge, Urinetown, The Vagina Monologues, and Wicked.

A leader in live entertainment merchandising, Araca is now expanding its core merchandise business. This expansion will begin with a significant investment to secure merchandise contracts for music acts, including touring management, retail sales, and e-commerce. Araca will work with the selected candidate to become the independent industry leader in music merchandising.